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CASE STUDY | Globalworth


Socially Engaged Marketing
 
 
SCOPE OF WORK
Design of marketing materials for entire portfolio of Globalworth
 
 
When Globalworth approached us with the task of creating marketing materials for their diverse portfolio of office buildings, we knew we had to think differently. The goal was to develop materials that were not only based on Globalworth’s corporate identity but also captured the individual character of each building.

Globalworth is an organisation with strong, human-centric values; they believe art plays a huge role in creating communities and engaging environments. Architecture, interior design, photography, painting, music, and many other components have their part in giving magnificent places their unique character.
 
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To depict and embrace the uniqueness of each project, we invited a group of talented artists and asked them to visualise the character of Globalworths assets. As a result, we’ve received unique pieces of art which could be implemented in properties and their promotional materials.
 
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THE GALLERY OF
PECULIAR OFFICES

“The Gallery of Peculiar Offices” campaign is a way of sharing the results of our artistic collaboration with a broader audience through brand-new, beautifully illustrated project albums. By applying design thinking, we differentiated a vast portfolio of assets, introduced art in common areas of some buildings and supported talented local artists. 

 
 
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RETRO OFFICE HOUSE by Ewelina Dymek

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